Studies have shown that nearly 72.1% of internet users view a website in their native language. About 78% of online shoppers would prefer to buy from a website that is in their language. These statistics explain the importance of website localization. Localizing a website ensures that it is in the language of the local area.
Keep Cultural Context in Mind When Localizing a Website’
As a company, if you operate in different countries or cities, you need to ensure you consider local requirements, especially the local language. When you present your website’s content in the local language, this is called website localization. Localization should consider not just the Website Translation but also the dialect. So, when local visitors view the website, they would connect to it better.
Localization is not just translating the website, but it also involves ensuring relevant content to the local area. Certain content may need to be modified to make it relevant to that area. Website localization needs to address all these needs.
To ensure your global business expansion is booming, ensure your website is localized. You can take the help of a leading service provider like Globibo. With their experience in this field, they will ensure that your website caters to local requirements effectively.